The growth playbook
Boost your beauty brand's commerce strategy
Today’s beauty consumers are less loyal than ever. Explore the latest commerce insights and get advice on how to spark moments of connection across the entire shopper journey with this Beauty Guide.
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The Growth Playbook
Transform your beauty brand into a market leader
Domaine partnered with Shopify to create this Beauty Guide taking an in-depth look at each stage of the customer journey—from how shoppers discover and consider products to their expectations once they purchase and beyond. At each stage, we’ll look at the biggest trends happening in the industry now, challenges brands are facing, and how industry leaders are tackling them.
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Product Discovery
Lead shoppers to your products without overloading your acquisition costs.
Consideration Points
Blend in-store, pop-up, and online experiences that bring personalization to the forefront.
Seamless Purchasing
Modernize the purchasing experience for both consumers and wholesale buyers.
Post-Purchase Efforts
Reframe loyalty around the offers that consumers care about.
Domaine x Shopify Projects
42The Beauty Guide features insights from some of your favorite beauty brands:
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