Fashion & Apparel

Frank and Oak

A man and woman on a cliff at the ocean wearing Frank & Oak
A leader in Canada’s sustainable fashion industry, the Frank And Oak brand is a go-to for timeless quality pieces. For a decade, placing their ethics at the heart of what they do has driven their growth, and in 2021, they connected with the Domaine team to collaborate as they continued on their growth trajectory. What started as a migration project evolved into a long-term partnership, and the team has been supporting Frank And Oak in keeping their web store up-to-date ever since. Once the web store was moved to Shopify, the Domaine team updated the site’s navigation for easier browsing. Then, they refreshed the online merchandising to place new collections front and center, and built a loyalty program that keeps customers coming back.
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+10% Average Order Value

+58% Conversion Rate