Purpose-built for ambitious & beloved brands.
Moving a growing fashion brand from BigCommerce to Shopify
Satudays NYC came to Domaine to migrate from BigCommerce to Shopify, with a focus on recreating the feel of its brick-and-mortar locations in an online space. The result is a new and improved digital store with faster site speed and a visually enhanced ecommerce user experience.
Mimicking the brands' lifestyle-focused look and feel was a necessary approach when transitioning them from a failed implementation on Bigcommerce to Shopify Plus. Saturdays has multiple physical locations around the world and a wholesale offering, so our team made sure this site became their go-to shoppable lookbook.
Saturdays offers both seasonal and essential pieces in multiple colorways. We made searching for these products easy with advanced filtering capabilities that were simple to structure on the backend. We created a PDP with big bold imagery to allow for the brands photography and video to breath life into the buying experience.
Drawing upon their shared passion for surf culture, art, and fashion, Saturdays NYC is a New York-based design trio’s range of easy-to-wear wardrobe essentials.
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